Cobra is definitely the cool brand in golf at the moment with young Tour ambassadors like US teenagers Lexi Thompson and Rickie Fowler showing off the products.

The BiO CELL are designed to be very easy to use with special E9 face technology allowing more weight movement so that the irons have a low centre of gravity and are extremely forgiving. The perimeter undercut clubhead shape helps create more face flex at impact increasing your ball speed and distance. Long and mid irons have heavy tungsten in the heel and toe for forgiveness. Short irons have tungsten centred behind the hitting area for added distance and control.

W&G says: "The new and improved BiO CELL irons definitely look and play better than their predecessor. The clubhead shape is sleeker; the feel even more fiery and there is an obvious improvement in distance with those perfectly-middled shots flying further and with greater accuracy down the middle of the fairway. The only criticism is about the looks. The BiO CELL are available in a choice of clubhead (and matching grip) colours which are very vibrant and certainly won’t appeal to the traditionalist. These grips also show up the dirt more than traditional black. Luckily there is the option of a more neutral pearlescent finish if you don’t want to use a vivid pink or green club!"

SRP: £579 – Available 5-SW (7 irons)
Available colours: Aqua Splash, Beetroot Purple and Desert Flower.
For more information please visit

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